Disclosure
How we make money
You should be able to see our incentives before you trust our judgment.
Product sales
The main revenue source is selling supplements at a margin. We select a small catalog rather than listing everything, which means our selection decisions matter more than our shelf space.
Referral and affiliate links
Some lab service and provider listings may earn a referral fee. Any listing that does is labelled on the card itself, not only in a policy page. Referral links are currently inactive because no agreements are in place.
What commission cannot buy
Commercial relationship data is stored separately from editorial data, so commission is not an input to ranking or grading logic.
- Search ranking and product ordering
- Evidence grades
- Product testing results and classifications
- Quality profile dimensions
What we do not do
There is no paid product placement, no sponsored ranking, and no advertising sold against your health data. We do not sell personal health information to advertisers or data brokers.
Testing funding
Independent testing is funded from company profit. If member contributions toward testing are ever accepted, the accounting will be published first — we will not tell you that a set portion of your order paid for a specific test unless the books actually show it.